In The News
While table sugar being seen as natural is on the rise, the association with natural is even higher when consumers are asked about sugar, real sugar, beet sugar and cane sugar. These findings affirm that our real sugar messaging efforts are important, yet there is still work to be done connecting sugar to the plants and to the farms. Bringing this research to life, when tested, the simple message “Real sugar is made by sugar cane and sugar beets grown on a farm” not only tells consumers where real sugar comes from but increase confidence for 85 percent of consumers that sugar can be part of a balanced diet.
Read the full article here: https://read.uberflip.com/i/1499565-june-july-2023/19?
April 25, 2024
“Not all sugar is created equal—and the many varieties come from different sources and undergo different production processes. The various types of sugar can be identified by their color, crystal size and the complexity of their flavor profile, which is determined by the amount of molasses that remains in the product after whatever degree of […]
April 25, 2024
“In nutrition guidelines published in the Federal Register April 25, the US Department of Agriculture for the first time capped added sugar in school meals, but pulled back on proposed restrictions for sodium, milk and refined grains that school nutrition professionals, food companies and some trade groups complained were unrealistic. USDA focused sugar reduction efforts […]
April 24, 2024
“School meals will soon contain less salt and sugar, but can still include chocolate milk, under new nutrition guidelines released by the Biden administration. “All of this is designed to ensure that students have quality meals and that we meet parents’ expectation that their children are receiving healthy and nutritious meals at school,” Tom Vilsack, the […]
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